Comprehensive Program Agenda
2 Full Days of AHA! Moments in Nashville, Providence,
or San Antonio.
Day One: Topics and Course Outline
| 8:00 - 8:30 | Registration and Coffee |
| 8:30 - 9:00 | Welcome, Introductions, and Program Overview |
| 9:00 - 9:15 | Session 1: A Clear And Proven Road Map To Greater Recruiting Success: 3 Essential Steps For Meeting And Exceeding Your Bottom-Line Enrollment Objectives. You’ll learn how to write clear and actionable enrollment objectives; how to effectively communicate your recruiting goals to your administration, faculty, and staff; and, how to achieve, and exceed, the results you want — in 8 to 12 months! |
| 9:15 - 10:00 | Session 2: Getting The Inside Scoop: How To Win The Hearts and Minds of More Prospective Graduate Students. You’ll discover what really matters to prospective students; who they want to hear from; how they pick a graduate program; what they expect from you; and, how you can use this information to win their hearts and minds — and achieve absolutely amazing recruiting success — in 3 to 6 months! |
| 10:00 - 10:15 | Morning Break: Munch, Meet, Mingle — The “Monster Swap Meet” Opens |
| 10:15 - 10:45 | Session 3: A Proven Success Model for Recruiting More Blue-Chip Graduate Students! Jumpstart your recruiting efforts by putting this successful blueprint to work. And, boy does it work! You’ll learn where to spend your time, energy, and money; what never to do; and, how to get the results you expect and deserve — in less time than you dreamed possible! |
| 10:45 - 12:00 | Session 4: Creating an Enormous “BUZZ”: How To Get the Word Out and Build A Bigger and Better Inquiry Pool. You’ll discover 37 surefire ways — inbound and outbound — to reach thousands of prospective graduate students — including those who’ve never heard of you. Also, you’ll find out how you can easily double and triple the size and quality of your inquiry pool — in less than 6 months! |
| 12:00 - 1:30 | Lunch Break: Refuel, Reconnect, and Relax |
| 1:30 - 3:00 | Session 5: Crank Up the “NOISE”: How To Substantially Increase Your Applicant Pool. You’ll be taught a power-packed, “5-Step Recruiting System” for winning more prospective graduate students. Also, you’ll become skilled at how to use powerful online and offline communication approaches that will increase the quality and size of your applicant pool by as much as 30% to 50% — fast! |
| 3:00 - 3:15 | Afternoon Break: Sodas, Socializing, and Swapping |
| 3:15 - 3:45 | Session 6: Sealing The Deal, Almost Every Time: How To Measurably Improve Your Yield Rate. You’ll discover how to turn significantly more accepted applicants into enrolled graduate students. Plus, you’ll learn 5 practical, field-tested strategies for getting more commitments; securing firmer acceptances; receiving more timely deposits; and, for increasing your yield rate by as much as 25% to 35% — almost every time! |
| 3:45 - 4:45 | Session 7: Recruiting Minority Students: What Really Matters! You’ll be taught only what works — no fluff, no gossip, and no conjecture. Only what really matters! Plus, you’ll learn 11 proven, rock-solid “how-to’s” you can easily put to work to increase your graduate program’s minority enrollment. In addition, you’ll find out what the top schools do and why they’re so successful — and why others struggle! |
| 4:45 - 5:30 | Afternoon Roundtable and Big Idea Exchange (Participation Is Optional). Here’s your chance to get together with new friends and exchange ideas. Get the inside scoop on what they’re doing; why they do it; how they do it; what it costs; and why it works. |
Day Two: Topics and Course Outline
| 7:30 - 8:30 | Early Bird Roundtable and Big Idea Exchange (Participation Is Optional). Start your second morning off right. If you’re an early riser, here’s another terrific networking opportunity. Sit down with friends, enjoy a hot cup of coffee, and get a handle on what works best at other graduate schools. The discussion is guaranteed to surprise you! — Guaranteed! |
| 8:30 - 10:15 | Session 8: 75 Rapid-Fire Ideas in 75 Minutes: How to Create Promotions (Print and Electronic) That Get Noticed, Get Through, and Get Big Results — FAST — On A Small Budget. Fasten your seatbelt and hold on for dear life. We’re slamming it into high gear! During this fast-moving, highly-charged session, you’ll receive 75 priceless “how-to’s” for writing, designing, and producing professional-quality emails, letters, brochures, e-newsletters, posters, slogans, ads, and websites — that get real recruiting results- SuperFAST! |
| 10:15 - 10:30 | Morning Break: Java, Jasmine, and Jabber |
| 10:30 - 12:00 | Session 9: Recruiting In The New Media: Reaching Thousands And Thousands Of Prospective Graduate Students Using The Latest Technology. They’re wired. Are you? If you’re looking to get up-to-speed and leap ahead of your competitors in the fast-paced world of online recruiting, look no further. You’ll discover how to increase your online exposure; how to get high rankings in today’s top search engines; and, how to dramatically boost your website traffic. Also, you’ll learn how to take advantage of the coolest new media including Google AdWords, mobile advertising, blogs, and red hot social networks like Facebook, Twitter, YouTube, and others. |
| 12:00 - 1:30 | Lunch Break: Refill, Reconnect, and Recharge |
| 1:30 - 3:00 | Session 10: The Real Difference Makers: Tom’s 10 Top 10 Recruiting Secrets. If you’re looking to take your recruiting program to the next level, look no further. Here’s your chance! Tom will reveal ten closely guarded secrets — 10 real difference makers — that will propel your graduate program to the outer limits — success you never dreamed possible. Whatever you do, DON’T MISS IT! |
| 3:00 - 3:30 | Session 11: Next Steps: Pulling It All Together. You’ll take home your own A to Z customized blueprint and put it into action as soon as you get back to your office… and take your graduate program to heights you never dreamed possible. |
| 3:30 | Seminar Adjourns |
This Game-Changing Program Is For YOU!
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Department Chairs |
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Faculty Members |
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Graduate Program Directors |
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Deans of Individual Colleges |
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Associate and Assistant Deans |
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Graduate Support Staff |
… and anyone else who wants to learn the newest breakthroughs for recruiting graduate students. So what are you waiting for? Make it happen. |
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Michael Tipped The Scale In Penn State's Favor
“This workshop was well worthwhile and presented a wealth of terrific
ideas for improving our recruiting process.”
Michael Radis, Penn State
Whether You’re A Big School With Tons Of Money,
Or A Small Graduate Program On A Tight Budget,
This Important Event Is An Absolute Must For You And Your Colleagues!
A “Special Promise” and “Personal Guarantee”
From Tom Jackson
I personally guarantee that everything you’ll learn during this program is practical, affordable, and works. And that’s my special promise! So, if it’s not practical and surprisingly simple to master, it won’t be included in this program. Also, if it costs too much, and you can’t afford to do it, you won’t find it here. And most important, if it doesn’t work, I don’t teach it. And that’s my personal guarantee!
Ellie Returned To Chicago Rarin' To Go
“This program is a great motivator. After 2 days, I was ready to go back to my office and implement the tools and skills I learned the very next day.”
Ellie McDonald, University of Chicago
Save Big! Bring Your Team.
Bring 4 and the 5th Comes Free!
(Save Even Bigger: 10 or More, Call)
Don’t Delay! Call Toll-Free
1-877-472-3911 Or
>> Register Online Today <<
This Is The Ultimate 2-Day Graduate Recruiting Event. What You’ll Learn Is Amazing. But, The Benefits You’ll Take Home Are Awesome. Absolutely Awesome!
Attend this Dynamic Event and You With Take Away 5 Huge Benefits
1. You’ll take away your own customized action plan designed to help you recruit more graduate students — a written strategic plan — and you’ll put it to use as soon as you get home!
2. You’ll take back to your office a complete toolbox of new skills — packed with dozens and dozens of the latest cutting-edge strategies, techniques, and tips — and use them over and over again when making important recruiting decisions — now, tomorrow, and for years to come!
3. You’ll go home with the skills, knowledge, and confidence you need to meet your competition head-on — and watch your graduate programs reach new heights — quickly!
4. You’ll take home the critical tools and insights you need to succeed in today’s competitive recruiting environment — and get a leg up on your competitors — and stay ahead!
5. You’ll leave with solid answers to your toughest questions — and get the recruiting results you want — and the respect your graduate programs deserve!
You’ll Meet and Spend Two Exciting Days With The Most Experienced and Influential Leader in The Industry …Tom Jackson
With 39 years of successful recruiting experience, it’s certainly no surprise that Tom Jackson is widely recognized as the nation’s leading expert on recruiting graduate students. Tom has personally consulted with 476 different graduate programs and delivered 359 one- and two-day training programs to 26,217 department chairs, graduate program directors, faculty, deans, and staff members throughout the U.S. and Canada.
When you join Tom for The A to Z Blueprint For Recruiting Graduate Students, he will give you the latest cutting-edge strategies you need to achieve amazing recruiting success. And most importantly, Tom will show you exactly how to implement all of these innovative strategies immediately when you return to your campus.
During this program, you’ll benefit immensely from Tom’s professional expertise and find out why he’s in such high demand as a speaker at national conferences, professional meetings, and faculty retreats. Better yet, Tom will teach you precisely what works, what doesn’t, and how to get the results you want—in 8 to 12 months.
Don’t miss your chance to join the list of graduate programs that have benefited from Tom’s experience and know-how, including: UC-Berkeley, Carnegie Mellon, Duke, Florida, Florida State, Illinois, Iowa, Michigan State, Ohio State, Oklahoma, Pittsburgh, Purdue, Texas, Texas A&M, USC, Vanderbilt, Virginia Tech, Utah State, Washington State, and hundreds of others!
Brooke Encourages Beginners And Seasoned Pros to Attend
“Tom Jackson brings a wealth of knowledge and experience to the table. He gives you the facts and shows you how to make it work. I would recommend this program to anyone!”
Brooke Evans, Nova Southeastern
Click Here To View “The A to Z Blueprint Brochure